Marketing

/Marketing

Scouts BSA Recruitment Resources

By | 2018-11-13T11:44:35+00:00 November 13th, 2018|Categories: Council News, Marketing, Scouts BSA|

Looking for recruitment assets for Scouts BSA?  Good news -- we have gathered all the material and put it one easy to find place.  Check out all the resources to help you promote and recruit for your Scouts BSA troop.  https://michiganscouting.org/scoutsbsa-recruitment-resources/

Video Statement by Mike Surbaugh, Chief Scout Executive

By | 2018-11-12T10:18:12+00:00 November 12th, 2018|Categories: Council News, Marketing, Membership, Scouts BSA|

A statement on the recent announcement of a federal lawsuit by Girl Scouts of the USA against the Boy Scouts of America on the grounds of using the term "Scout" in their marketing of the soon-coming, co-ed "Scouts BSA" program. "We are fans of any organization that builds character in children. We all [...]

Scouts BSA Branding Do’s and Don’ts

By | 2018-11-09T10:21:11+00:00 November 9th, 2018|Categories: Council News, Family Scouting, Marketing, Scouts BSA|

In an effort to ensure consistent branding and messaging, we are asking that any promotional materials or communications created by units, districts and council volunteers and staff for external and internal distribution be sent to the MCC Marketing Team for review before being distributed. If you have materials to be reviewed, please contact Jane Parikh, [...]

Membership Growth

By | 2018-10-03T06:18:04+00:00 October 3rd, 2018|Categories: Council News, Marketing, Membership|

Congratulations to the Michigan Crossroads Council unit, district and council volunteers and professionals for achieving September membership growth in Cub Scouting and traditional membership growth. Together we are delivering the Scouting program to more families across Michigan and providing experiences and adventure you cannot get any where else. Cub Scouts Traditional Overall FSC 2017 2018 [...]

Recruitment Tip

By | 2018-09-15T07:52:43+00:00 September 15th, 2018|Categories: Cub Scouts, Marketing, Membership|

With recruitment season in high gear and the opportunity to invite more families to join the Scouting program, here are some recruitment tips your Scouts, parents and unit can use to help create awareness about Scouting in your local community.  Check back as more Recruitment Tips are posted.

Family Scouting Video Launched

By | 2018-09-06T14:42:25+00:00 September 6th, 2018|Categories: Council News, Family Scouting, Marketing, Membership, Program Updates|Tags: , , , |

Michigan Crossroads Council “Scout Me In” Family Scouting Program video Production Credits Produced by: Michigan Crossroads Council Visual Ronin Media LLC Executive Producer: Christopher Hopkins Writers: Jane Parikh Michael Kuentz Director, Cinematographer & Editor: Michael Kuentz Field Audio Production: Whetstone Productions Professional Narration: Dr. Shawne Duperon Scout Narrators: Holly Branson Courtney Ehnis Emma [...]

“BSA Today” Video Series

By | 2018-08-08T06:51:15+00:00 August 7th, 2018|Categories: Council News, Featured, Marketing, Program Updates|Tags: , , |

We’ve just debuted BSA Today – a new series of short videos featuring information and updates on timely topics in Scouting. Each installment will provide you with news you can use.  Be sure to visit the BSA Today homepage often for new videos on other key Scouting topics! This month we are sharing a great video from Heart of America Council on welcoming [...]

The Scout Oath

On my honor, I will do my best
To do my duty to God and my country and to obey the Scout Law;
To help other people at all times;
To keep myself physically strong, mentally awake and morally straight.