Marketing

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Got a Cool Outing Planned? Boys’ Life Wants to Know!

By |2019-09-01T16:32:08-04:00August 19th, 2019|Categories: Activities, Cub Scouts, Marketing, Scouts BSA|

If you have any cool outings planned this fall, Boys' Life magazine wants to know! You can tell us what's in the works here: https://boyslife.org/contact-us/outings Is your unit going on a great fishing trip? Or maybe you’re taking an awesome trek in the mountains or a cool dive under the sea? Whatever your adventure, Boys’ Life might want to [...]

Recruitment Season is Here — Free Geofencing for Your Pack

By |2019-08-18T09:01:47-04:00August 18th, 2019|Categories: Council News, Cub Scouts, Marketing, Membership|

In partnership with the BSA’s National Service Center, the Michigan Crossroads Council will be supporting your pack with digital recruitment marketing this fall.  Through digital ads, we’ll ensure that families in your community understand the incredible benefits of Cub Scouting and know how to join. Layered on top of your pack’s recruitment efforts will be [...]

Tips and Tools for Preparing for Fall Recruitment

By |2019-08-09T19:39:49-04:00August 9th, 2019|Categories: Council News, Cub Scouts, Marketing, Membership, Scouts BSA, Unit Management Tools|

In 1907, Baden-Powell, founder of the Scouting movement, devised the Scout motto: Be Prepared. He wanted young people to have the tools to face challenges. With that in mind, our goal is to be able to help our fellow executives to be prepared for a successful membership campaign this fall. Councils refer to Join Scouting [...]

Free Geofencing for Cub Scout Packs this Fall

By |2019-07-24T10:44:33-04:00July 20th, 2019|Categories: Council News, Cub Scouts, Marketing, Membership|

In partnership with the BSA’s National Service Center, the Michigan Crossroads Council will be supporting your pack with digital recruitment marketing this fall. Through digital ads, we’ll ensure that families in your community understand the incredible benefits of Cub Scouting and know how to join. Layered on top of your pack’s [...]

The Cub Scouter Newsletter

By |2019-06-30T07:49:59-04:00June 30th, 2019|Categories: Activities, Council News, Cub Scouts, Marketing, Program Updates, Unit Management Tools|

Check out The Cub Scouter newsletter for everything Cub Scouting in the Michigan Crossroads Council.  This newsletter contains important and valuable information for Cub Scout leaders and families.   Each monthly edition will be delivered to your inbox.  You can also receive it to your phone by texting MCCSCOUTS to 555888

Popcorn Sale Kickoffs – Register Today

By |2019-06-27T04:48:15-04:00June 27th, 2019|Categories: Council News, Fundraising, Marketing|

Attending your District or FSC Popcorn Sale is an important step in having a successful sale for your unit.   Learn all about the sale including sales tips, ordering, using the Trail's End App for your Scouts and managing your unit sale.   Register here >> michiganscouting.org/pocporn

Where is the best location for a joining event? The data may surprise you.

By |2019-06-21T05:59:45-04:00June 21st, 2019|Categories: Cub Scouts, Marketing, Membership|

Article contributed by Michael Ramsey, BSA Director of Marketing and Brand Management As part of the National Service Center’s 2018 fall Cub Scout digital media buy, we learned just how important it is to hold joining events in locations that are familiar to parents. Those marketing efforts, which included recruiting messages delivered via paid search, [...]

Scouts BSA Video Contest – Deadline June 28

By |2019-06-20T09:13:07-04:00June 20th, 2019|Categories: Council News, Featured, Marketing, Scouts BSA|

Do you want to be a part of history? As a member of Scouts BSA, you can! On June 3rd we kicked off our first ever Scouts BSA Video Contest and we want to hear from you, the members of Scouts BSA. We want to know things like: What are you and your troop doing? [...]

Put Your Scout Unit on Google Search

By |2019-06-30T07:34:40-04:00May 10th, 2019|Categories: Cub Scouts, Family Scouting, Marketing, Membership, Scouts BSA, Unit Management Tools, Venturing|Tags: , |

Do you know that the highest Google Search term is "Find ______[BLANK]_____ near me?" If someone was looking for a Cub Scout Pack, Scouts BSA Troop or Venturing Crew near them, would they find you and would your unit appear in the Google Search? Check out this video tutorial to help your unit [...]

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The Scout Oath

On my honor, I will do my best
To do my duty to God and my country and to obey the Scout Law;
To help other people at all times;
To keep myself physically strong, mentally awake and morally straight.